On behalf of Havana Brown, Universal Music Group and Island Records approached Babekühl to develop an animated music video after seeing their work for L.A. artist, Leven Kali.
Drawing inspiration from the psychedelic cell animation of the Beatles’, ‘Yellow Submarine’, Babekühl imagined a conceptually playful and surreal dreamscape for the world of ‘Cookie’. This led to the personification of the Havana Brown as a cat, a play on ‘Cookie’; the radio-friendly version of the track, titled ‘Pussy’. With this in mind, the theme of the video is a cheeky and suggestive interpretation of ‘food porn’. Ultimately, the film follows a protagonist cat perusing an abstract landscape of bright neon lights and a kaleidoscopic jungle filled, with food characters.